The Afrifashion Online Awards 2024 was a celebration of creativity, innovation, and excellence in African fashion. This year’s winners represent the best of the industry, showcasing exceptional talent and dedication to promoting African culture, sustainability, and artistry. Here’s a look at the outstanding individuals and brands who claimed top honors this year:
Emerging Designer of the Year: Pade Abiodun (Duiz! Authentic)
Pade Abiodun, the visionary behind Duiz! Authentic, has been recognized as the Emerging Designer of the Year. Known for pushing boundaries with his bold and authentic designs, Pade has set a strong foundation for his brand in the African fashion scene. His work is a reflection of passion and the pursuit of excellence.
Follow Pade on Instagram: @duizauthenticngr
Best Fashion Collection: Boyedoe
Boyedoe captivated the fashion world with a collection that blends artistry with modernity, earning the Best Fashion Collection award. Their designs tell a story of African elegance while embracing contemporary aesthetics. This recognition underscores Boyedoe’s ability to create collections that resonate deeply with fashion lovers.
Follow Boyedoe on Instagram: @boyedoe_
Cultural Representation Award: Oshobor
Oshobor, a brand deeply rooted in African heritage, won the Cultural Representation Award for its dedication to preserving and promoting African traditions. Through vibrant designs and cultural storytelling, Oshobor continues to shine a light on the beauty of Africa’s rich heritage while making it accessible to a global audience.
Follow Oshobor on Instagram: @oshobor
Accessory Designer of the Year: Lola Signatures
Lola Signatures took home the award for Accessory Designer of the Year, a testament to their unique ability to craft statement pieces that fuse elegance and creativity. Their accessories are more than adornments—they are expressions of identity and bold style.
Follow Lola Signatures on Instagram: @lola_signatures
Innovative Textile Use Award: Mad&Lee
Mad&Lee earned the Innovative Textile Use Award for their groundbreaking work in reimagining the possibilities of fabric. Their designs push the boundaries of creativity, combining functionality with artistry to deliver truly unique pieces.
Follow Mad&Lee on Instagram: @madxlee_officiel
Sustainable Fashion Advocate: This Is Us
This Is Us, a pioneer in eco-friendly fashion, was awarded Sustainable Fashion Advocate of the Year. By championing sustainability through innovative designs and environmentally conscious practices, the brand is leading the charge for a greener future in African fashion.
Follow This Is Us on Instagram: @thisisusng
Fashion Model of the Year: Ruth Adwoa
Ruth Adwoa’s striking presence and talent on the runway earned her the title of Fashion Model of the Year. Her work represents the power and grace of African models, inspiring a new generation of talent to embrace their authenticity.
Follow Ruth Adwoa on Instagram: @_iamadwoa
Stylist of the Year: Temitope Uduak
Temitope Uduak, known for crafting showstopping looks, was named Stylist of the Year. With her exceptional attention to detail and creative flair, Temitope transforms fashion into an unforgettable experience, setting new standards in the industry.
Follow Temitope Uduak on Instagram: @uduak
Fashion Media Excellence: Street Style Interview
Street Style Interview claimed the Fashion Media Excellence award for their impactful storytelling and dedication to showcasing the diversity of African fashion. Their work has helped amplify the voices of designers, models, and stylists, bringing African fashion stories to the world stage.
Follow Street Style Interview on Instagram: @thestreetstyleinterview
Fashion Photography & Visual Storytelling: Sathia Pather
Sathia Pather won the Fashion Photography & Visual Storytelling award for his incredible ability to capture emotion and beauty through his lens. His photography goes beyond aesthetics, telling powerful stories that celebrate African fashion and culture.
Follow Sathia on Instagram: @sathiapatherphotography
Celebration of African Fashion
The Afrifashion Online Awards 2024 highlighted the extraordinary talent shaping the future of African fashion. Each winner embodies the creativity, dedication, and passion that make the industry thrive. As we celebrate their achievements, we look forward to seeing how they continue to inspire and elevate African fashion on the global stage.
Stay tuned for exclusive interviews and behind-the-scenes stories with each winner, as we dive deeper into their journeys, inspirations, and visions for the future.
Let us know which of these winners inspired you the most in the comments below or tag us in your posts to share your thoughts!